As of today, the online needs of people have become very high. We use the Internet a hundred times more than in previous years. We need to expand our business online as per today's trend. Social media plays an important role in expanding our business online. So here we are going to discuss 7 ways to promote your business on social media.

Popular social media platforms are Facebook, Instagram, Linked In, YouTube, Twitter, Pinterest, etc. There are an estimated 4.2 billion social media users. They spent two to three hours a day on social media.

 Source:  https://hootsuite.com/resources/digital-2021

Those two and a half hours is enough time to develop business opportunity creatively like

 

●       Branding your product

●       Connect with your customers

●       Sale products within social media platforms

 

Source  https://hootsuite.com/resources/digital-2021

If you’re not taking advantage of social, you’re missing out on a fast, less expensive, and strong way to reach almost half the world’s population

Here I have attached a video for a better understanding

What social media marketing do?

 

●       Social media marketing helps a lot to let people know your brand

●       Creates an intimacy with the people who are your brand

●       Clarifies understanding of your brand

●       Increases your website traffic

●       Resolves their suspicion

●       Makes way for you to know who your target audience is

●       Advertising makes way for your brand to register in people’s minds

●       Now you can use free social media platforms to expand your business

 Why social media marketing is important?

●       Social media marketing boosts your Leads and sales

●       One of the way to Increase revenue of the company

●       Helps to reach millions of people worldwide

●       Cost-Effective

●       Improves brand loyalty

Which social media is best for business?

There are so many social media platforms to promote your business.

The best 7 ways are mentioned below

●       Facebook

●       Instagram

●       Twitter

●       YouTube

●       Linked In

●       Pinterest

●       Email

 

7 ways to promote your business on social media?

 

1.Build your social media presence:

1. Be Consistent with your work

Your content should be tailored to your customers. Be consistent with your content. We do not need to post content three times a day or daily. Our content should be relevant and first have to understand what customers want from us. Think like a customer before your post anything.

 

2. Use Relevant and Attractive Visual

You only have 5 seconds to capture your audience's attention, using it creatively. Make their way through videos rather than writing. There are a lot of ways to impress your audience. (gif, slideshow, short videos, boomerang, visual text, etc.)

 

3. Engage Your Audience with good content

 

Always give relevant and good content to your audience. The customer engages with your content then they re-tweet and share the content with everyone.

 

4. Build Relationships

 The social media presence is so much more than that. Once you connect with your audience, engagement will begin to rise. Approach those people and start building a relationship with them. The whole reason social media is created is to connect with people and build relationships, so why shouldn’t your brand do so? Show the faces of the brand and those who represent you behind the scenes. Your audience will realize that your brand is very personal, and ultimately the chances of engaging with you are high. Soon enough, you will have a community of supporters that will continue to grow as you grow.

If you still have the idea that Facebook is an entertainment site it is a big mistake. In today's diverse world Facebook is not just entertainment but also a widely used business.

Every single status, post, the image you post on Facebook tells you the details of your brand to billions of people.

Two-thirds of Facebook users visiting the local business site at least once a week.

Are you ready to start your Facebook marketing today? Then just follow the steps below

 

1.Setup your Facebook page for your business (Hurry up! It’s free)

2.Enter the details of your business

3.Upload your profile and cover photos based on Facebook image size optimization

4.  Click Edit Page Info: fill in the details of your contact, description of your brand, and other information.

 

Now you opened your account successfully!

Now you can start your page posts on Facebook. There is a lot of options in posting

1. Image post

2. video post

3.Live video

4.Facebook stories

5.Pinned post

6.Text Post

7.Linked content post

 3.Contribute on LinkedIn 

30 million people use LinkedIn for their business. It is not only an employment destination but also an excellent destination for business. It has more than 690 members who use Linked In for networking and marketing.

1.       Discover profoundly focused on clients and associations.

2.       Stay on clients' radars.

3.       Develop your email showcasing list.

4.       Utilize supported updates.

5.       Post-top-notch content.

6.       Give a face to your workers.

7.       Join gatherings – and stay dynamic.

8.       also, make your own LinkedIn bunch.

9.       Make your organization page matter.

10.     Keep away from hard sales

4.Create and upload your product videos on   YouTube

1.     Create your YouTube channel

2.     Identify your targeted audience

3.     Analyze your competitor

4.     Try to give unique video content

5.     Optimize your channel

6.     Try to learn from other YouTubers

7.     Advertise your brand

 

5.Start Posting on Instagram 

Instagram is more unique than most social media platforms and it needs a distinct marketing strategy.

Start here with a unique style of your brand.

1.     Set up your Instagram Goal

2.     Identify your target Audience

3.     create your brand Awareness

4.     Post your brand constantly

5.     Increase your follower’s base

6.     Transform your followers into your customers

6. Tag products to your posts on Twitter

You should always have access to social media with an action plan and it is no difference in Twitter. But here self-life of one tweet is four times shorter than Facebook so you have to follow a successful marketing strategy for Twitter.

        1. Setup your profile

        2.Tweet during peak hour

        3.Add picture to tweets to increase retweet             

        4.. Become a hashtag master

        5.Use twitter videos for much more commitment        

        6.Run advertisement crusade 

7.Post images on Pinterest 

Pinterest is an image-centred platform that is unique for posting your brand with eye-catching pined images. This platform is very much useful for retail businesses. Pinterest is one of the recent trends for business. show your brand in the form of an image or videos. Sell it.

Get your account for free!

 

 Additional tips Want to grow your small business here are some tips click here to know.

 For further details contact me on vinodhinibalu0612@gmail.com. Don't forget to share!